Pre-order new M-mount lenses: Voigt 40/1.2, Leica 75/1.2

Two new Leica M-mount lenses are coming up in the next few weeks and they are available for pre-ordering at B&H Photo. They have been added to the New Lenses of 2017 page as well…

+ Voigtlander Nokton 40mm f/1.2 Aspherical for $899

+ Leica Noctilux-M 75mm f/1.25 ASPH for $12,795

Pre-order new Leica CL mirrorless and 18mm f2.8 lens

It’s the November surprise! Leica has a new APS-C mirrorless camera out, it is the brand new CL, and Leica is boldly going with this one, it’s USB-C time! It has a 24mp APS-C (rhymes with USB-C) CMOS sensor and has the Leica L-mount, so you can use TL and SL lenses with it. And that’s before you start using adapters.

It is available for pre-order in these configurations:

+ CL body for $2800 at B&H Photo

+ CL with 18mm f2.8 for $3800 at B&H Photo

+ CL with Vario-Elmar-T 18-56mm f3.5-5.6 ASPH Lens at B&H Photo

Wait, what’s that 18mm f2.8 lens? That’s a brand new lens that came out at the same time, it is the Leica Elmarit-TL 18 mm f/2.8 ASPH L-mount APS-C format lens, and it is available for pre-order for $1300 in black or silver at B&H Photo.

These have been added to the New Cameras and Lenses of 2017. This new announcement furthered the Mirrorless lead over DSLRs in 2017 to an insurmountable 13-8.

PS: the Leica zoom lens (!?!@?#!@#?!@!) is not a brand new one. It’s been around for a a while

Reminder: Sony a7r III expected November 30 for $3200

Reminder, lost in the Black Friday madness: the new deputy of the Sony E-system, coming in at $3200 [see Mirrorless Price Charts], the Sony a7r III is scheduled to be released on Thursday November 30 in 2017 with pre-orders accepted at Amazon by Amazon actual and Adorama and B&H Photo.

I will integrate it in the Stock Status Tracker after Cyber Monday madness cools off.

If you are not mesmerized by the a7r III or its starting price, there are sales on the a7S II, for $2500 you can get it with the Rokinon 35/2.8 FE or for $2400 you can get the a7S II body only.

Panasonic G9 returns to Amazon

A few days ago the option to pre-order the Panasonic G9 at Amazon disappeared, but as of the time of writing, the option to pre-order this for $1700 has returned at Amazon. I have no clue why it disappeared. AI Bots Gone Wild? ๐Ÿ™‚

You can see how it stacks up price-wise with other mirrorless camera in last week’s Mirrorless Price Chart. Its announcement came just as I was preparing the charts. If I was a day early, it wouldn’t have made it. So sometimes being late pays off ๐Ÿ™‚

Speaking of Panasonic, a number of their M43rds cameras, lenses and fixed lens cameras are on sale. You can find them all under the Panasonic category, or under the Mirrorless section of the Black Friday 2017 Situation Room. It looks like mayhaps they are trying to steal a march on the other camera manufacturers by rolling out their sales earlier.

Pre-order new Surface Book 2 in 13.5″ and 15″ screen sizes

Microsoft has unveiled their brand new “Surface Book 2″ 2-in-1 laptops with screens of 13.5″ and 15”. Prices start at $1500 for the 13.5″ and $2500 for the 15″ and top at $3000 and $3300 respectively. Pre-orders are accepted as follows with a November 16 release estimate (next Thursday):

+ 13.5″ Surface 2 Book at Microsoft Store and Amazon itself and Adorama and B&H Photo

+ 15″ Surface 2 Book at Microsoft Store and Amazon itself and B&H Photo and Adorama

There are three product lines now. The Surface tablets, the Surface Books (2-in-1s) and the Surface Laptops. Surface Phone where are you? ๐Ÿ™‚

Pre-order new Panasonic 128GB SDZA Professional SDXC card for … [OMG!]

Panasonic is getting serious about the professional memory card game too. Announced together with their new Panasonic G9 photographic flagship is a “professionally priced” SDXC memory card too. The new Panasonic RP-SDZA128AK, part of their SDZA series, is a 128GB UHS II SDXC, V90 90MB/sec., 280MB/Sec. Read, 250 MB/Sec. Write, Class 3 (U3) & Class 10 memory card with a pre-order price of $500.

Pre-orders of this are accepted at Amazon by Amazon itself (February 2018 release estimate) and at B&H Photo whose release estimate is mid-November 2017 (may be a typo, I don’t know?).

Pre-order new Panasonic 200mm f2.8 OIS lens [m43]

Telebrights are coming to Micro Four Thirds Landia! Coming along with the G9 flagship camera is a brand new bright telephoto prime, the new H-ES200 lens. Or as most people like to call it, a Panasonic 200mm f2.8 OIS with an includes 1.4X teleconverter (DMW-TC14) for the pre-order price of $3000.

Pre-orders for this lovely are accepted at Amazon by Amazon itself and B&H Photo and Adorama.

If the included 1.4X teleconverter is not enough, Panasonic will also be releasing at about the same time the brand new Panasonic LUMIX 2.0X Teleconverter Lens, Black (DMW-TC20) for this lens, available for pre-ordering for $600 at Amazon by Amazon itself and Adorama and B&H Photo.

This too has been added to the New Lenses of 2017 tracking page.

Pre-order new Panasonic G9 camera with Dual IS, 80mp high-res mode for $1700

Patience is a virtue for this new camera as the estimates point to mid January to mid February 2018. It is the brand new Panasonic G9 non-video flagship, with a dual IS system [about time this became popular], dual SD slots, and an “80 megapixel high-res mode” among other things. The pre-order price is $1700 with pre-orders accepted by Amazon itself and Adorama and B&H Photo.

It will be added to the Stock Status Tracker as we get closer to release date (it’s 2-3 months away).

Also coming along for the ride is the Panasonic DMW-BGG9 Battery Grip available for pre-ordering for $350 at B&H Photo and Adorama and Amazon itself.

The timing of this camera is perfect because our Mirrorless segment of the Camera Price Charts is coming out tomorrow, so it will be included ๐Ÿ™‚

This too has been added to the New Cameras of 2017 tracking page. This furthers the Mirrorless cameras lead over DSLRs to 12-8. It is not unreasonable to assume that DSLRs probably don’t have a chance to catch up to them in 2017 but you never know, we’ve had November and December surprised in previous years after all!

Does this sound like a dream M43rds camera or hype? Details at 11!

Breakthrough Photography Dark CPL (pre-orders) and X4 GND (now shipping) Filters

Adorama has an exclusive on a number of Breakthrough Photography Filters. The X4 ND square filters and the X4 GND Filters (the first two horizontal slide show stripes on the page) are already in-stock and shipping. Meanwhile the Dark CPL (circular polarizer) models are available for pre-order. There are ten of each of the X4 filters, and 22 of the Dark CPL, along with three accessories. That’s a total of 45 options, too many to list individually here.

Pre-order new Manfrotto Nitrotech N12 [also: new arrivals from Flashpoint, Glow, 3Pod, Orlit]

Nitro is not just the trending cold brew coffee at Starbucks. It’s also trending at Manfrotto, their new line-up of Manfrotto Nitrotech tripod-alia is now available for pre-ordering at Adorama. The N12 head goes for $600, while the three tripod bundles range from $1100 to $1480.

These are not the only new arrivals at Adorama, they also have new lightning products from Flashpoint, Glow and 3Pod. The 3Pod ball heads range from $20 to $50, the Glow reflectors range from $40 to $80, while the Flashpoint Rapid Monolights range from $550 to $800, while the Orlit Roverlights range from $560 to $620.

Pre-order new Tamron 100-400mm f4.5-6.3 Di VC USD [C/N]

Photo Plus Expo is in progress and that means new camera gear is raining left and right. Zooming in for the party is Tamron with their new 100-400mm F/4.5-6.3 Di VC USD lens available for pre-order for $799 in Canon or Nikon at B&H Photo and Adorama.

This too has been added to the list of New Lenses of 2017.

Pre-order new Sony a7r III Camera and FE 24-105 f4G OSS lens

Mirrorless temptations of the full frame kind here we come! The new Sony a7r III (third generation) 35mm full frame mirrorless camera, along with the 24105mm f4G OSS FE lens are now available for pre-ordering at various authorized dealers:

+ Sony a7r III body for $3200 at Adorama and B&H Photo
+ B&H has a couple of lens bundles as well, with 24-105 for $4500, and with 24-70 for $5400
+ release estimate is late November 2017

+ Sony FE 24-105mm f4G OSS for $1300 at Adorama and B&H Photo

+ the FE 400mm f2.8 GM OSS has a product page created at B&H Photo but there is no price, so there can be no pre-orders

These three have been added to the New Cameras and Lenses of 2017 tracking page. Thanks to the a7r, “Team Mirrorless” has scored another goal, giving them an 11-8 lead over “Team DSLR”!

Pre-order new Olympus 17mm f1.2 and 45mm f1.2 PRO Lenses for $1200 each

Micro Four Thirds bright prime time! Olympus has revealed two brand new f1.2 PRO micro four thirds lenses, for $1200 each, with a mid-November release estimate for the 45mm and mid-January release estimate for the 17mm.

+ pre-order Olympus 45mm f1.2 PRO for $1200 at Amazon by Amazon itself and Adorama and B&H Photo

+ pre-order Olympus 17mm f1.2 PRO for $1200 at Amazon by Amazon itself and Adorama and B&H Photo

+ these two have been added to the New Lenses of 2017 tracking page

Pre-order new Canon G1 X III APS-C RAWsumer for $1300

The sensors are increasing in RAWsumers, and so are the prices! Canon finally decided to go APS-C with their storied G-series. The brand new Canon G1 X III (aka third generation) has an APS-C sensor, and a pre-order price of $1300, both on the uptick. The lens glued to the body is a 24-72mm (eq) f2.8-5.6 with OIS.

Pre-orders are accepted at Adorama and B&H Photo and Amazon by Amazon itself where they have a late November 2017 release estimate.

This has been added to the New Cameras of 2017 were RAWsumers are making a late run in the year, seven new ones in 2017, versus eight new DSLRs and ten new mirrorless cameras.

Pre-order new Nikon Official Two DX Lens Kit (40/2.8 MAC; 10-20/4.5-5.6 VR) for $547

Manufacturer-created Lens bundles are all the rage these days. Nikon has a Landscape and Macro DX bundle with the 40mm f/2.8 MACRO and 10-20mm f/4.5-5.6G VR lenses, both DX (APS-C), on sale for $547 with free expedited shipping at B&H Photo.

This is a “Coming Soon” item, it is not in-stock yet! The 40/2.8 goes for $277 on its own, while the 10-20/4.5-5.6 goes for $307 on its own, for a total of $584 if purchased separately.

Pre-order 15.6″ Diet Bezel ASUS VivoBook F510UA for $499

This is a new “diet bezel” pre-order laptop that is generating a lot of traction at Amazon, it is currently the #1 among New Releases. It is the 15.6″ ASUS VivoBook F510UA Windows 10 laptop with a pre-order price of $499. No shipping estimate yet. Its full name is F510UA-AH51.

Its claim to fame is the “diet bezel” (not a professional term). Per the product description, this has a 0.3″ NanoEdge bezel and a 80% screen-to-body ratio. It is 0.8″ thick, it is physically 14.2″ wide but with a 15.6″ diagonal full HD display.

Other specs include 8GB DDR4 RAM, Intel Core i5-8250U 1.6GHz (8th generation; ranks a very respectable #373 at for a $500 laptop), 1TB HDD (5400rpm), Intel UHD 620 graphics, SD card reader, HDMI, USB 3.0, USB 2.0, USB 3.1 Type-C (Gen1) ports, 802.11ac, 3.7 lbs weight, fingerprint sensor, etc.

No optical drive, no touchscreen. There is no mention of Bluetooth in the product description. This is brand new, there are no reviews yet.

Pre-order new iPX8 waterproof 7-inch Kindle Oasis e-reader with Audible for $250+

If you like to read everywhere you go, or you spend a lot of time in various shooting locations waiting and you want to make the most of the downtime, you may be interested in a brand new waterproof Kindle Oasis e-book reader with Audible (audiobook) support!

The new waterproof Oasis is available for pre-ordering starting at $250 from Amazon directly. This is a 7-inch 300 ppi screen, iPX8 waterproofness (2 meters, 60 minutes), with physical page turn buttons, bluetooth support, etc.

UPDATE: you can see the various options in the search results if you don’t want to play with the “Customize” button.

The default $250 model comes with 8GB of on-board storage (an increase from the previous models), Wifi-only, with Special Offers. Options that cost extra:

  • You can instead get 32GB of on-board storage (if you want to load it up with audiobooks) for +$30
  • you can remove the Special Offers for +$20 [you can remove these later as well for a one-time fee; they are not that bad unless you hate ads]
  • get the Wifi + Cellular for +$50; free cellular data for e-book purposes
  • you can select the various options using the Customize button on the product page

This is so tempting ๐Ÿ™‚ Please feel free to send me one as part of our just-launched Secret Santa ๐Ÿ™‚

Pre-order new Google Pixel 2 and Pixel 2 XL phones

The new Google Pixel 2 and Pixel 2 XL smartphones crash-landed at the very top of the Dxomark Mobile Rankings with a score of 98, topping the camera modules of the latest iPhones and Galaxies [iPhone X not measured yet since it’s not released yet]. Check further down the DxoMark page if you want to see the bar-chart and pros/cons summary.

These new phones are now available for pre-ordering at the official Google Store and also at Project Fi and also at Verizon Wireless with an optional trade-in promotion up to $300.

Prices are $649 (64GB) and $749 (128GB) for the Pixel 2, and $850 (64GB) and $950 (128GB) for the Pixel 2 XL.

All of these early pre-orders qualify for a free “Google Home Mini” (the new donut shaped one, priced $49 brand new).

PS: speaking of smartphones, the previous generation Sony XZ (unlocked, USA warranty, 32GB) is on sale for $350 in two different colors by Amazon herself.

Google Pixel Book invades Amazon

One of the brand new Google products announced yesterday [you can re-live our live-tweeting of the event if you have already finished reading the Yellow Pages] is now available for purchase at one of Google’s current bitter frenemy rivals, Amazon! The two i5 versions of the Google Pixel Book (2017) are available for pre-ordering for $999 (i5, 8GB RAM, 128GB) or for $1199 for the 256GB storage version. Amazon’s release date estimate for these is October 31st.

The third model is not available for pre-order yet, not even at the Google Store where it reveals the price of the i7 model (16GB RAM, 512GB storage), it is $1649. That’s $650 more than the base model.

Note that the PixelBook Pen is NOT included with the devices. You have to purchase it separately for $99.

Needless to say, you can get a better value with other ChromeOS devices [eg Samsung Chromebook PRO for $500] or Windows laptops, this is more of a prestige flagship in the world of Chrome OS and ChromeDroid. During the keynote they showed someone using the Adobe Lightroom Android app on this to do their lightrooming.


Another interesting thing that could potentially have Google go head to head with Samsung in 2018 or beyond: the development of the stylus pen for the PixelBook could also make its way into the Pixel smartphone line.

So perhaps the Pixel Ultra “meeting” that was teased by Google employees during the Keynote is actually this: a Pixel phone with a PixelBook Pen, a direct competitor to the Galaxy Note 8 line! Or that “Ultra” could have been a sly shot at the “iPhone X”.

Pre-order new Google Pixel Book starting at $999

If you missed our live-tweeting of the Google Pixel 2017 event, you can relive it with a Twitter thread. Some of the products revealed are already available for pre-ordering at B&H Photo as follows:

+ Google PixelBook for $999 (i5, 8GB, 128GB) or $1200 (256GB)
+ the i7 is not priced yet, so it cannot be pre-ordered

+ Google Home Mini for $49

+ the Google Home MAX is not available for pre-ordering yet

Pre-order new Adobe Elements 2018 software

It’s that time of the year again. Fall means many things, among them, a new version of the Elements software falls down from the Adobe tree! As usual, the initial prices are for early adopters, and they drip-drop down as times go by.

The individual Photoshop Elements 2018 and Photoshop Premiere 2018 go for $100 each, while the bundle goes for $150.

Pre-orders are accepted at B&H Photo and Amazon itself and such.

Now Shipping: New GoPRO HERO6 for $500 [with Karma for $1200]

GoPRO is taking pre-ordering to the next level! They have officially revealed their brand new GoPRO HERO6 today and not only it is available for pre-ordering, it is also already in-stock and shipping. That’s the shortest time between pre-orders and shipping that I can recall ๐Ÿ™‚

The GoPRO HERO6 goes for $500 with free shipping at B&H Photo and Adorama and Amazon by Amazon itself.

But that’s not all. GoPRO is also bundling the HERO6 with the GoPRO KARMA, together going for $1200 at Amazon by Amazon itself (in-stock already) and B&H Photo (coming soon).

Pre-order Lensbaby Sweet 80 Optic for $200

Lensbabies are multiplying like bunnies these days. The new Lensbaby Sweet 80 Optic is available for pre-ordering for $200. This if you already have a compatible Lensbaby “Lens Body”.

If not, fear not, they also have bundles of the Sweet 80 with the Composer Pro II, together available for pre-order for $379 at B&H Photo in your choice of Nikon, Pentax K, Sony A, or Canon in SLR systems, and in your choice of Fuji X, M43rds, Sony E or Samsung NX in mirrorless systems.

Pre-order new Profoto A1 AirTTL Studio Lights and Accessories

Profoto is expanding into on-camera flashes, with their new Profoto A1 AirTTL Studio Lights available in Canon or Nikon for $995 each. To get along with them, they are also launching nine accessories (gel kits, extra batteries, chargers, bounce cards, etc. You can see them all and place pre-orders at B&H Photo and Adorama.

New Lens, No Pre-Orders: Tamron 100-400 f4.5-6.3 Di VC USD

Tamron has revealed a new DSLR lens, the 100-400 f4.5-6.3 Di VC USD for the Canon and Nikon systems. There is no price on the lens yet, and since there’s no price, there are no pre-order options yet either.

There is a product page created for this lens however at B&H Photo.

This too has been added to the New Lenses of 2017 page.

Pre-order the new Samsung Galaxy Note 8

Per the Mobile OS Fairness Doctrine, having mentioned the new iPhones, we now have to mention the flagship Android phone with its dual OIS cameras, which, what a coincidence, is also available for pre-order!


If you prefer factory unlocked, with USA warranty and no carrier strings attached, you can get it for $930 in two color options at B&H Photo and Amazon itself.

Samsung’s own store offers it both factory unlocked, and also in six carrier configurations (the Big Four, plus US Cellular and Comcast/Xfinity) for $930. They also have an optional $300 Trade-In Promotion of qualifying/eligible trade-in phones.

UPDATE: if you are a fan of eBay shopping, they have a variety of listings. Keep in mind, eBay is an open marketplace with all kinds of product conditions and authorized dealer status and international models and such, so be sure to scrutinize each listing before buying!


Carriers have a variety of offers with their terms and conditions and restrictions and pitfalls, so be sure to read and understand them before jumping aboard a particular carrier…

There are also some promotions that get you free accessories with early pre-orders. Check each carrier’s various options for details.

AT&T offers a 30-month installment plan with 0% APR on approved credit and such, for $31.67 per month. They have an up to $300 trade-in promotion, fineprint buried at the bottom of that page.

T-Mobile offers an old fashioned “Buy One, Get One FREE” promotion, with their own set of prerequisites and requirements for the promotion.

SPRINT has a “Switch to Sprint” promotion that is $20 per month on the 18-month Sprint FLEX Lease program with monthly bill credits on approved credit, with their prerequisites and restrictions. Note that this is a lease promotion, not a purchase promotion.

Verizon Wireless has a Trade-IN promotion that gets you up to 50% off Galaxy Note 8 with select trade-ins and a monthly payment plan and with other requirements. The 50% off is reserved for ten models (S7*, S8*, iPhone 7*, Pixel XL, etc), while the 35% off is with previous previous generation flagships, and 25% off is three times previous generation models.

Pre-order iPhone 8 and Apple TV 4K and Watch 3

The first wave of the new products Apple revealed at their 9/12/17 presentation at the new UFO building are now available for pre-ordering. The iPhone X is not part of this round, pre-orders will open later in the year.


We start with the 4K Apple TV which is a simple “add to cart” purchase without complications. There is a 32GB model for $179 and a 64GB for $199 with pre-orders available at B&H Photo and Adorama and MacMall


+ Apple Watch Series 3 for $359 (four options)
+ Apple Watch Series 3 with CELLULAR for $429 (seven options) unlocked at B&H Photo OR for $400 at Verizon Wireless (requirements)
+ more expensive options also available – check all 34 options


Be sure to read all the terms and conditions for the carrier promotions, as each carrier has their own terminology and fineprint!

At Sprint, their Best Trade-IN offer is 50% off the price of an iPhone 8 or 8 PLUS with a string of prerequisites including Sprint FLEX, and eligible trade-in, with new line or qualifying upgrade, etc, etc. Check all the details there.

At AT&T Wireless they offer a 30-month 0% APR installment plan on approved credit with their own set of prerequisites.

At T-Mobile, everyone gets a giant splash of magenta for FREE ๐Ÿ˜‰ They too have a trade in promotion with up to $300 in 24 bill credits with eligible trade-in and their own prerequisites. They actually created a readable FAQ on the Trade-In offer, which all carriers should be required to provide instead of hiding all the terms in tiny online fineprint and anachronistic terminology ๐Ÿ™‚ [T-Mobile does this too, not just the other three, but in this case, the FAQ is a nice touch]

Verizon Wireless has a trade-in promotion for the iPhone 8 and also the iPhone 8 PLUS that gets you $100 or $200 or $300 depending on which phone you are trading in. Only specific models are eligible for the trade-in bonus:


These were not announced this week, but since we have an Apple-centric post, this is a good place to post them…

+ Apple MacBook, iMac, Mini, iPad sales at B&H Photo

+ Sales and Price-Checks on the latest models at MacMall

+ MacMall Super Sale

+ Adorama Apple Sale as well with 21 participating products

Pre-orders are now LIVE for Sony RX10 IV

The iPhone X ruined my joke for the Sony RX10 IV price, because it no longer costs twice as much as the iPhone ๐Ÿ™‚ Regardless, bad jokes are not included with the pre-orders ๐Ÿ™‚ Sony went the flagship smartphone route with separating the announcements from the pre-orders. So today is the day…

… pre-orders are now accepted for $1700 for the new Sony RX 10 IV 1-inch superzoom with RAW and much and more at B&H Photo and Adorama and Amazon itself.

If my without-calculator math is correct, this is the 13th RX-series camera, and all of them are still available for purchase. Check the most recent (July 2017) Fixed Lens Price Chart for the previous models (does not have RX0 and RX10 IV).

Pre-order new ACER Holo 360 360-degree camera

Another one of the IFA 2017 products has made its way to the Pre-ordering party, it is ACER with its new Holo 360 all-in-one 360 degrees camera, available for pre-ordering for $429 at B&H Photo.

Per the Taiwanese Chamber of Commerce Fairness Doctrine, any mention of Acer must be accompanied by a mention of ASUS, which brings us to the new ASUS ZenFone 4 Max Smartphone available for pre-order for $199 at B&H Photo. This has dual 13mp cameras, and of interest if you value BIG batteries – this has a 5000 mAh battery! The processor is on the light side being a Snapdragon 430, but has 4GB RAM, 32GB on-board with microSDXC, 5.5″ 1080p, Nougat, factory unlocked.

Pre-order Litepanels Gemini 2×1 Bi-Color LED Soft Panel

On the pro lighting front, there is a pre-order there too! B&H Photo is accepting pre-orders for the Litepanels Gemini 2×1 Bi-Color LED Soft Panel (Standard Yoke) for the very specific price of $4218 with free expedited shipping when it gets released. The current availability estimate is mid October 2017.

For more B&H action, check their latest B&H Featured Sales.

Pre-order on Thursday new Sony RX10 IV for $1700

It’s interesting how the camera market can sometimes go in circles in some ways. The good old Olympus E-series fixed lens cameras of a decade ago may have found spiritual successors in the Sony RX10 series mayhaps, which brings us to a new addition to the line, the new RX 10 IV, available for pre-ordering on Thursday AM for $1700 at B&H Photo and Adorama et al.

One unusual accomplishment of the Sony RX-series is that every single camera in the RX-series remains a currently available. How much this is a sign of popularity and how much it is a matter of inventory, I do not know, but it still is something rare in the world of digital cameras.

This has been added to the New Cameras of 2017, making it the sixth RAWsumer of the year, and the most expensive of the lot so far.

Pre-order new Rotolight NEO II and HSS Transmitter

On the lighting front, a new line of Rotolight NEO II on-camera lights and HSS Transmitters are now available for pre-ordering at Adorama. The NEO II light fixture goes for $400, or you can buy a full kit for $1600. HSS Transmitters are available for Canon, Nikon, Sony, and Olympus-Pentax [one model for both; they haven’t merged]. There’s also a $100 receiver. A total of seven options are available.

For more Adorama action, check their latest New Releases and Pre-orders page.

Pre-order new Fuji 80mm f2.8 R LM OIS WR MACRO

Coming along with the Fuji X-E3 camera and its accessories, Fuji also revealed a new medium format prime lens, but also a new prime lens for their X-System!

The new Fuji 80mm f2.8 R LM OIS WR MACRO has a starting price of $1200 and it is available for pre-ordering at B&H Photo and Adorama.

This too has been added to the New Lenses of 2017 tracking page.

Pre-order new Voigtlander Ultron 40mm f2 SL IIS (Nikon)

It’s the …Age of Ultron for Nikon SLR shooters ๐Ÿ™‚ The new Voigtlander Ultron 40mm f2 SL IIS is available for pre-ordering in two color schemes for $515 for the Nikon F system at B&H Photo with a next week (September 12) release estimate.

This too has been added to the New Lenses of 2017 tracking page.

Pre-order Fuji X-E3 Accessories: Hand Grip $129, Bottom Case $79

In addition to the previously mentioned Fuji X-E3 camera pre-orders, now two of its serious accessories are available for pre-ordering:

+ Fuji MHG-XE3 Metal Hand Grip for $129 at Adorama and Amazon itself (late September estimate)

+ Fuji LC-XE3 Bottom Leather Case for $79 at Adorama and Amazon itself (late September estimate)

For more Adorama action, check their latest New Releases and Pre-orders page.

Pre-order new Fujifilm GF 45mm f2.8 R WR [Medium Format]

The Fuji GFX mirrorless medium format system has a new member today, a brand new lens, the new Fuji Fujinon GF 45mm f2.8 R WR, available for pre-ordering for $1699 at Adorama and B&H Photo.

Medium Format systems are more specialty, so you’re not gonna get a burst of new lenses like you may get with DSLR and mirrorless 35mm and smaller-sensor systems.

There is only one camera so far in the system, the GFX-50S, which goes for $6500 in new condition or you can get it used starting at $5300 at Amazon Warehouse Deals. You can find this at the bottom of the Stock Status Tracker.

Pre-order new Fuji X-E3 Mirrorless iLC starting at $899

Mirrorless cameras just scored a goal, increasing their lead to 10-8! Fuji put in a new middlefielder that scored this goal [okay, time to abandon soccer/football analogies]…

Fuji has a new 24mp APS-C mirrorless camera in their X-System, it is part of the X-E series, it is the brand new X-E3, available in silver or black [but still not Raiders edition].

It will be available in three official kits as follows:

  • BODY ONLY for $899
  • with 23mm f2 for $1150
  • with 18-55 for $1300

Pre-orders at the above prices are now accepted at B&H Photo and Adorama and Amazon itself where the release estimate is September 28 (2017).

Keep in mind though, estimates are only estimates until or unless the cameras start shipping.

This reinforces the three Fuji X-System lines of X-T, X-E, and X-A.

It also juxtapositions this new camera with the existing Fuji X-T1 with FREE 35mm f2 promotion, at the moment giving the X-T1 an advantage in terms of both a lower price and a free lens included with it. [check the Stock Status Tracker for all the X-T1 options].

Nikon D850 Body gets a September 7 release estimate

Keep in mind, release estimates of new camera gear can sometimes be finicky and can obviously change as time goes by. So with that disclaimer out of the way…

… we have began a full update of the Stock Status Tracker and as of this update…

… the Amazon listing for the Nikon D850 body only shows a September 7 in 2017 release estimate for the camera.

To make sure I’m not hallucinating, here’s a screenshot ๐Ÿ™‚

According to Amazon’s Best Seller charts, this is the #1 seller among New Release digital cameras. Keep in mind, the Amazon best seller lists are only as good as the product categories different products are put in. If someone fat-fingers a coffee machine under cameras, it will show in the best sellers ๐Ÿ™‚

Pre-order new DJI Mavic PRO Platinum for $1099+

DJI has joined the IFA 2017 party, with a new group of Mavic Pro Platinum quadcopters! There are a few different options, with prices starting at $1099 at B&H Photo and the official DJI store.

For more of the recent releases, check the pre-orders posts and the New Cameras of 2017.

Pre-order new Insta360 ONE Action Camera

The IFA 2017 rivers are flowing, here’s another new product, it’s the Insta360 ONE Action Camera available for pre-ordering for $299 with free shipping at Adorama and B&H Photo.

For more of the recent releases, check the pre-orders posts and the New Cameras of 2017.

Pre-order new Ricoh THETA V 360 4K Spherical VR Camera

Even though they bought Pentax, Ricoh still has some cameras under its own name, such as their Theta series. A new model is born today in that series, the new THETA V 360 4K Spherical VR Camera, now available for pre-ordering for $430 at B&H Photo.

Ricoh thinks of this as a mini system, as it also offers optional accessories for pre-ordering:

+ Ricoh TW-1 Underwater Housing for Theta V, S, or SC for $200

+ Ricoh TA-1 3D Microphone for THETA V 360 Camera for $270

Pre-order new 400GB (yes, four hundred) Sandisk Ultra microSDXC

If you have devices that can support 400GB microSDXC cards, and you like the idea of having that much of your data in a single card, then you may be interested to learn that the new condition 400GB Sandisk Ultra microSDXC UHS-I, model SDSQUAR-400G-GN6MA, is available for pre-ordering for $250 with free shipping at B&H Photo.

PS: back in our time, we were lucky if we could get a 64MB Smartmedia card at a reasonable price ๐Ÿ™‚ Now you can fit over 6000 of those Smartmedia cards in this tiny little microSD card ๐Ÿ™‚

Pre-order new Sony RX0 elementproof 1-inch RAWsumer Action Cam on 9/5/17

It’s IFA time in Berlin, which means more new tech products from all directions. Especially, in the world of photography, since this is an odd year, so there’s no Photokina [see Trade Show Calendar].

Sony had a pretty successful RX-series of RAWsumers, case in point, as you can see at the Fixed Lens Cameras Price Chart all models continue to be available in new condition at authorized dealers!

So it should not be a surprise that Sony would decide to further expand the RX-series.

Which brings us to the new brand new RX0, an ultra-compact elementproof camera but with a 1-inch 21mp sensor, and a 24mm f4 Zeiss-blessed lens, RAW of course (it wouldn’t be an RX-series without RAW!), and various tempting video features. And an RX-series starting price of $700.

In new-typical Sony fashion, pre-orders are not accepted right away. It will be available for pre-ordering on September 5, 2017.

But there are detailed pages for it at B&H Photo and Adorama.

This has been added to the New Cameras of 2017 tracking page, making it the fifth RAWsumer to be introduced in 2017. Try to guess the other four before looking. But we don’t have fabulous prizes if you guess right ๐Ÿ™‚

Pre-order new Olympus E-M10 Mark III M43rds Mirrorless Camera

In a matter of three days, the Mirrorless Cameras managed to not only score an equalizer, but take the lead 9-8 over DSLR cameras among the New Cameras of 2017. The one who gave the mirrorless cameras the lead is the brand new Olympus E-M10 Mark III, or Third of Its Name, now available for pre-ordering in two configurations, body only or with lens and bag.

Each combo is available in either silver or black, but so far, there’s no Raiders edition yet. With the Raiders moving in Vegas, the opportunities for Raiders merchandising are at an all time high [speculation].

+ E-M10 III Body Only pre-orders for $650 in silver or black at B&H Photo and Adorama and Amazon itself

+ E-M10 III with 14-42mm EZ lens and Olympus Case and 16GB SD card for $800 in silver or black at B&H Photo and Adorama and Amazon itself

+ also available is Olympus CS-51B Body Jacket for $50 in Black or Brown color schemes

Pre-order three new Canon Tilt Shift Macro Prime Lenses for $2199 each

If you are a Canon EF shooter and love tilt-shift lenses, it’s your lucky day! Canon has revealed three new tilt-shift TS-E EF lenses, each one priced at $2199. So for the price of a used old Honda Civic, you can get all three ๐Ÿ™‚ They are available for pre-ordering as follows:

+ Canon TS-E 50mm f2.8L Macro Tilt-Shift Lens at B&H Photo and Amazon itself and Adorama

+ Canon TS-E 90mm f2.8L Macro Tilt-Shift at B&H Photo and Amazon itself and Adorama

+ Canon TS-E 135mm f4L Macro Tilt-Shift at B&H Photo and Amazon itself and Adorama

PS: car prices are estimates and do not represent Blue Book values ๐Ÿ˜‰

PS2: these too have been added to the New Lenses of 2017

Pre-order Canon EF 85mm f1.4L IS USM Lens

A new lens from Canon to brighten your photography and darken your wallet! The new Canon EF 85mm f1.4L IS USM Lens is available for pre-ordering for $1599 at B&H Photo and Amazon itself and Adorama.

The lens has been added to the New Lenses of 2017 tracking page.

Pre-order new Canon M100 mirrorless camera

Canon is back with their renewed interest in their mirrorless system. They have a new camera, the M100, that will be available in two options. For $600, with the 15-45mm kit lens, and for $950 with the 15-45 and the 55-200 lenses. They are available in black or white and pre-ordering is available at B&H Photo and Aamzon itself and Adorama.

With this announcement, mirrorless cameras “scored an equalizer”, making the score 8 vs 8 in DSLR vs Mirrorless among the New Cameras of 2017.

Pre-order new Canon MT-26EX-RT Macro Twin Lite

Of Canon lighting interest, they have revealed a brand new Canon MT-26EX-RT Macro Twin Lite with a starting price of $989 and a mid-November 2017 release estimate. Pre-orders are accepted at B&H Photo and Amazon itself and Adorama.

Despite that estimate, there are a couple of listings at Amazon by Beach Camera that say this is in-stock and shipping in a few days. They have the same price and include some free accessories, one bundle with a 128GB Sandisk Extreme PRO SDXC, and another bundle with a Tripod, Kodak Flash and more. This also shows as in-stock at Beach Camera’s own website, but not at their Buydig online-centric website.

I have no way of verifying whether it is indeed in-stock there, so YMMV…

Pre-order new Nikon D850 Body Only FF DSLR

Wallets open wide. Open ALL the frames in your wallet. The Nikon full frame DSLR that was promised is now a real product. The Nikon D850 body only is officially announced and pre-orders are accepted for $3300 at authorized dealers including B&H Photo and Adorama and Amazon itself.

With this new addition, the DSLRs take an 8-7 lead versus Mirrorless cameras among the New Cameras of 2017. But the score is far from settled, IFA is just around the corner. There is no Photokina this year since it is an odd-numbered year [and a very odd year to boot], so announcements may be spread out more evenly among the remaining Trade Shows.

In a surprisingly fast move (for this blog these days), the Nikon D850 has also just been added to the Stock Status Tracker. This is the fastest I’ve ever added a camera to the tracker ๐Ÿ™‚

Pre-order alert: Xbox One X Project Scorpio Edition 1TB Console

Gamers time now ~ the brand new Xbox One X Project Scorpio Edition 1TB Console is now available for pre-ordering for $500 at Amazon by Amazon itself with a limit of one per customer. November 7 (2017) is the projected release date.