The Sony a7r II body only goes for $3200 at authorized Sony dealers. As part of the Cyber Monday sale-a-brations, B&H Photo is offering you one FREE gift with it from a choice of two: either a $200 B&H Photo Gift Card or the Metabones T Smart Adapter Mark IV for Canon EF or Canon EF-S Mount Lens to Sony E-Mount Camera. You also receive a free download of ON1 Effects 10.
After you add the camera to cart, a box pops up that shows you the free options. You select one of the two and proceed as usual. Annotated screenshot of that event right below.