Adorama has a couple of specials on the Pentax K-01. First up, if you page-down at the Adorama K-01 search results, you will notice that there are K-01 kits with free accessories (16GB card, extra battery, camera case, memory card case) offered at the same price as the standard kits, eg $750 body only, $900 with XS pancake, $1000 two lens zoom kit. Page down in the search results to see the free accessories bundles!
The second promotion is a value meal. If you buy one of the above K-01 kits (including the ones with the free accessories), you can add to cart the Pentax Optio RS150 P&S camera for just $20 more. Click on the "Buy together and save" blue link in the K-01 pages which will bring up a pop-up window which will show the Optio RS150 offer. Then add to cart and proceed as usual. Remember, you have to buy the K-01 kit and the Optio RS1500 together in the same shopping cart in order to get the RS1500 for $20!
Here is an annotated screenshot crop from the Adorama search results: